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Why Do Service Advisors Hate to Sell? Striking the Balance Between Sales and Trust

Featuring: Greg Criss - Criss Consulting
Air Date:  March 21, 2024
1pm Eastern/ 12pm Central / 11am Mountain / 10am Pacific
Program Length: 45 minutes 
SKU DUC3

 

Service advisors are critical to the success of any dealership’s service department, yet many struggle with a deep-rooted reluctance to sell. Why is this the case? Is it a fear of being perceived as pushy, or simply a lack of confidence in presenting the value of recommended services?

Join us for an engaging and thought-provoking webinar that explores the delicate balance between marketing dealership services and honoring the best interests of the customer.

In this session, industry expert Greg Criss will share insights, tools, and strategies to help service advisors overcome these challenges.

Drawing from years of training experience,  Greg will demonstrate how advisors can:

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Build genuine trust and confidence with customers.

Present recommendations that align with customer needs and build long-term loyalty.

Strike the perfect balance between advocating for necessary services and respecting customer autonomy.

Don't miss this opportunity to learn how your service team can become trusted advisors, delivering value to both the dealership and the customer. Reserve your spot today!

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